marketing

Ten Entrepreneur Lessons Learned From Political Campaigns

I'm always asked about political campaigns. How they operate, why a consultant or manager is needed, why are they expensive to run, and othe

How to Increase Positive Business Reviews

How do business reviews help? In a survey conducted by Nielsen, a global data and analytics company leader, 92% of consumers trust...

Using Influencers to Boost Social Media Presence

In an ultra digital world, campaigns are increasingly looking for influencers to promote their candidates. Traditionally, we think of...

Mining Crypto-Friendly Politicians

Lessons learned from the Infrastructure Bill and what it means for candidates While Congress is one step closer to passing the landmark...

Going Beyond Volume for Campaign Outreach

After an election cycle that saw record spending and more calendar-shifted voting, consultants from all campaign industry areas are...